Caffeine Trivia 06.07.13

The Coffee Break – The British may have invented “Tea Time” but America invented the “Coffee Break”. The practice began in WW II era war effort factories to give workers a brief rest and a jolt of caffeine. Thanks to a clever advertising campaign in the mid 1950s by the Pan American Coffee Bureau, 70-80% of American workers were taking a coffee break – both factory and office workers. General Eisenhower used the coffee break idea for “Operation Coffee Cup” during his presidential campaign to meet with voters, which continued to spread the social trend of the coffee break.

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Filed under Caffeine Trivia, Coffee History

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